vipin.chauhan@sellosphere.com

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Content Marketing

Content Creation Strategy

Before we get down to creating the necessary content, it goes without saying that a strategic plan needs to be laid out so that all of us can reach our goals with precision and great effectiveness.

Why do you require Content Creation Strategy?

For us to fully understand your work, we need to know your business objectives, your target audience, and how you plan to measure the success of the content that you publish Our objective is not to inundate your readers with too much information but to create content that is precise, direct, informed, objective, realistic, and measurable. The plan is simple – WE create the content and YOU race ahead towards the end result.

Ideation & Topic Development

The not so secret recipe for driving business from social media platforms is publishing new, innovative and result-oriented content on a regular basis. We create remarkable Core Content, Data Visualization Projects, and Blog Content that attracts your target audience.

1.Keyword Research
Keyword research forms the backbone of our content, based on volume and competitor analysis to ensure the entire content is SEO friendly.
2.Current Topics
We aim to be pertinent, which means we keep ourselves educated on the latest market trends. Seriously, who needs news from 2016! Today, ideas and trends change within the snap of a finger and it is the basic necessity of organisations to have content that reflects them. It also helps attracting the right audience at the very right time.
3.Tools
We make use of easily available tools like Google, social platforms, etc. to create concepts based on which current content can be created.

Reporting & Analysis

So the content is now ready, published and available to the public. But is that truly enough? Is our work done? Most certainly not.For simply creating content and publishing it isn’t going to cut it. We need to take stock of how well the content is faring. What was the purpose behind creating this content? Traffic and business!

We shift through the mounds of data and information available to analyze whether the goals behind content creation have been fulfilled or not.Not just that, we also create a dashboard setup to ease the process. This in turn helps create reports on a either monthly or weekly basis, thus giving you a chance to go through the statistics yourself and not simply rely on our word.​

These reports will help plan ahead and provide feedback. This highlights the success of the work done, which in turn paves the way for the future.

We understand every business has it specific objectives. Hence why we try to understand your business needs until we could pass off for one of your employees. Nothing hurts your business more than irrelevant content and we avoid that by:

Maintaining regular content updates

Website Management

Maintaining content Inventories

Get In Touch

Reach out to us today – let’s collaborate and amplify your business with our marketing expertise.